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get sun safe in style
get sun safe in style
get sun safe in style
get sun safe in style
¸
get sun safe in style
get sun safe in style
get sun safe in style
get sun safe in style

GET SURF TRIP READY

Day Tripper Wide Brim Surf Hat - El Dingo
Ready 2 Shreddy

UPF 50 SURF HATS

Five years of testing in blazing sun, salty surf and everything Australia & Indonesia could throw at them. Built to last, built to be worn daily. We genuinely reckon they're the best surf hats you'll ever own. Check out our reviews if you don't believe us.

KIDS SUN HATS

For wild souls, wherever you roam.

the new fisho shirt

☀️ upf 50 ☀️

Made for autumn days to keep the sun off your back & the sand flies off your face

The Shade Factory

Come get shady, Baby

Unleash your spirit with wicked adventure gear. Our breakout surf hats are perfect for surfing, fishing, camping and everything else in-between.

MADE FOR LEGENDS

MADE TO EXPLORE

UNLEASH YOUR SPIRIT

We're all about kitting you up to stay sun safe on your outdoor adventures. We're big believers that nature and adventure sports helps us connect with our inner child. We're here to encourage you to get out and play, forget about your worries, and stay sun smart while doing it.